Marketing

Digital marketing has never been more crucial, needing partnerships to convey messages, identify value and obtain resource commitment.  Learn how marketing digital executives have effectively engaged clinicians to optimize reputation, preference and brand.  Hear how two leading health…
Do you have new approaches, best practices, or groundbreaking insights to share? Submit a proposal to be a speaker for SHSMD's in person and/or virtual conferences! We also have webinar options as well.
Sparking Change Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute to their organizations’ mission, vision, values and impact in their…
Wednesday, October 26, 2022 | 12:00-1:00pm CT View the live webinar recording.
Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute to their organizations’ mission, vision, values and impact in their communities. 2022…
Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute.
SHSMD Strategic Planning in Health Care online program includes three courses focused on the Strategic Planning Process and Content, Successful Plan Execution, and a variety of elective topics. The credential holder has met a set of established criteria identified in the course learning objectives…
In this SHSMD Education sponsored webinar, learn how to understand potential patients as consumers, new market research on what drives hospital and health system choices and how to personalize marketing just like world-leading retailers.