Health Care Marketing, Communications & Strategy
The Society for Health Care Strategy & Market Development (SHSMD) is a national membership organization that provides resources for those responsible for marketing, communications and strategy in all types of hospitals and health systems.
Join us at the leading virtual conference for health care strategy and market development professionals.
Strategic planning starts here. The latest Futurescan publication is now available for order.
Stay at the forefront of health care, strengthen your organization and advance your career with SHSMD by your side.
Miss an online course or webinar? Gain access to past live education in a convenient format.
SHSMD members include health care strategy professionals involved in strategic planning, marketing, business development, digital engagement, communications and public relations – interconnected disciplines that are helping to shake the rapidly evolving health care landscape and promote health in their communities. SHSMD members are innovators, storytellers, collaborators and strategic change agents dedicated to constant progress and advancement.