Ochsner Adopts Innovations to Transform Patient Care: How Technology is Keeping our Patients Healthier

shsmd-2015-connections-logo.png

Does engaging with our patients through the use of healthy lifestyle apps and wearable devices improve their overall health? We analyzed patients' behavior before and after they visited Ochsner's O Bar, the first-of-it's kind "genius bar"for health and wellness technology, where patients are able to test physician-recommended apps and interactive products designed to improve their health. The state-of-the-art bar is equipped with iPads and the latest health technology such as blood glucose monitors and scales that email results to physicians and wireless blood pressure cuffs that work with smartphones. At the O Bar, a wide range of patients—including those who have diabetes, high cholesterol or a desire to stop smoking—can test the best technology to manage their health and wellness.

Download the one-page storyboard below.

Members, to view this protected content, log in above.

Related Resources

Presentation Resource
The Jackson Story is the account of a strategic initiative resulting in the development of Meridian Health Village at Jackson, a health/fitness/…
Magazine & Journal Articles
Customer relationship management (CRM) is a hot topic in healthcare marketing. From conferences to webinars to white papers, everyone seems to be…
Presentation Resource
Focusing on optimizing health and meeting consumers’ needs, Centura Health identified 33 geographic health neighborhoods across Colorado. For each…
Presentation Resource
This session will discuss the role of strategists to understand what data are needed, how insights can be produced, and how to use the data to help…
Presentation Resource
This session will highlight best practices for launching and marketing a successful healthcare partnership.