SHSMD
FOR IMMEDIATE RELEASE
The Society for Health Care Strategy & Market Development (SHSMD) of the American Hospital Association (AHA) has announced Jennifer Weiss Wilkerson will serve as president of the SHSMD board for 2021. Wilkerson is vice president and chief strategy officer for Sheppard…
Press Release | SHSMD Announces 2020 Award Recipients
Linda MacCracken is a business executive, focused on helping companies engage customers to boost effective health engagement. Linda also holds a faculty appointment at Harvard University, teaching marketing strategy course to physicians in the Masters of Health Care Management Program.…
A discounted SHSMD membership for 10 or more health care strategists from the same organization.
2019 Terri McNorton SHSMD Rising Star Award Recipient - Cristal Herrera Woodley
This award honors outstanding leaders who have contributed to the field of health care strategy, including marketers, strategic planners, business developers and communications/PR leaders—individuals who are truly exemplars of the strategy professions and can demonstrate a career lifetime of…
The SHSMD Rising Star recognition recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to…
Honoring health care's best and brightest, SHSMD recognize honorees for their outstanding achievements and contributions to the health care strategy and leadership community.
Press Release | "Futurescan is a valuable resource for leaders, physicians and trustees to help hospitals and health systems prepare for the future,” said SHSMD Board President Holly Sullivan, the senior director of strategic marketing for Spectrum Health.
A leader. A change driver. A creative thinker. As a health care strategist, you’ve probably been called all of these. At SHSMD, we arm you with forward-thinking insights and a robust professional network to further you on your journey of leading health care into the future. Stay at the…