Consumerism
This presentation will describe the fundamental elements of financial experience that every hospital and health system should master. With a solid foundation, hospitals can prepare to meet rising consumer expectations in a digital/mobile age.
Demographics, statistics, and clinical data do not translate into a thorough understanding of an individual’s needs and motivation. The power of accessible technology, analytics, and personalization, as well as the intentional design of experiences are critical parts of meeting consumers’…
SHSMD ADVANCE™ is a comprehensive learning framework that includes a series of skill building tools that will help you and your health care strategy team assess, build, and promote your strategic abilities.
Senior health care executives will learn the importance of key strategies when incorporating consumer-focused initiatives into their strategic plans.
This session will help you learn where your organization is on a consumerist journey and how to position the organization for success in this new world of the consumer.
The consumerization of health care is upon us. Learn how to obsess over your customers in the same way as Amazon by adopting a patient-focused initiative that creates a personalized, one-to-one experience.
Join us for details on recent marketing automation initiatives that have improved the experience for both the customer and the provider.
Join us to learn how to measure and design for loyalty in tomorrow's health care.
As health system leaders, this means we’ve scoped our value proposition to address patient issues — when we should really be scoping our value proposition to engage and encompass entire lifetimes. Cue health care consumerism: moving past the limited focus on the inpatient experience to truly meet…