Webinar Recordings
American Hospital Association webinar recordings for members and the health care field.
In this educational webinar, convergent TV experts will share new techniques in reaching health care audiences precisely and cost-effectively.
This webinar provides an overview of psychographic segmentation and a proven model for influencing health care consumer decisions and behaviors.
Over 1 billion health-related searches are made on Google daily, the need for health care organizations to provide their patients with quick, clear, and accurate information is vital. Today, 19.1 million people, and counting, have turned to voice assistants for health care-related information. As…
This presentation demonstrates how Piedmont’s outstanding digital front door platform creates a patient-centric, hassle-free experience that will guide the system’s recovery to the new normal of health care.
In this session, you will hear about ways that providers like Mayo Clinic work to capture those prospects and returning patients. We will review recent Accenture consumer research and review ongoing work that Mayo Clinic is doing to improve the patient experience.
Join this discussion to learn how to activate both active and passive consumers, and nudge them to take the best next action when and where they need it.
Join M. Bridget Duffy, M.D., chief medical officer of Vocera Communications Inc., for a SHSMD webinar featuring an important discussion about the benefits of embracing human-centered leadership. Duffy is the subject matter expert for the article Frictionless Health Care Requires a Connected…
In this webinar, learn how Hospital Sisters Health System and National Spine & Pain Centers have adapted after a surge in patients deferring care. They’ll share the key steps they’re taking to simplify access amidst a changing health care landscape.
At a time when confidence of patients returning to care is essential, the endorsement of their primary/family physician plays a critical role in re-energizing the elective care flow. Through specific strategic marketing programming, independent hospitals can increase the percentage of referrals…