Embracing the Patient Voice to Attract the Engaged Health Care Consumer


The patient voice and consumer-focused initiatives can have a very real impact on a hospital’s bottom line. With senior executive direction and support, your organization can take a fresh look at how the patient voice is collected and analyzed, how performance improvement programs can utilize the associated data and insights, and how to maximize the impact on system brand and market position. Senior health care executives will learn the importance of key strategies when incorporating consumer-focused initiatives into their strategic plans.


  • Chrissy Daniels, Partner, Consulting, Press Ganey Associates, Inc.
  • Dennis Jolley, Chief Strategy and Communications Officer, Vice President for Institutional, Gillette Children's Specialty Healthcare

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