SHSMD Member Meet Up: Getting Creative with Recruitment

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Live Member Meet Up: August 11, 2022 | 11:30 AM – 12:30 PM CT

Join us for the next SHSMD Member Meet-up to discuss how to get creative with your team’s recruitment strategy. Colleen Leonard Leyden, Senior Director, Corporate Marketing and Public Relations, of Chester County Hospital (Penn Medicine System) will introduce her young team who will explain how they engineered a virtual takeover of their organization’s social properties. Learn how Colleen’s team featured organization leaders including the facility’s president, CNO, and many staff members – without agency support!

If you’re looking to develop creative recruitment tools come join fellow SHSMD members in breakout discussions, and help each other find ways for even small and scrappy teams to make a big impact in their facilities recruitment efforts.

Speakers

Chester County Hospital Marketing Team

Colleen Leonard Leyden
Senior Director, Corporate Marketing & Public Relations

Audrey Rucker
Senior Marketing Specialist

Krissel Ramdass
Specialist, Marketing & Public Relations

Erin O'Kane
Senior Marketing Assistant